[1]徐慧,达庆利,黄永.基于随机需求和顾客退货的供应链协调机制[J].东南大学学报(自然科学版),2012,42(1):194-198.[doi:10.3969/j.issn.1001-0505.2012.01.036]
 Xu Hui,Da Qingli,Huang Yong.Coordination mechanism of supply chain based on stochastic demand and customer returns[J].Journal of Southeast University (Natural Science Edition),2012,42(1):194-198.[doi:10.3969/j.issn.1001-0505.2012.01.036]
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基于随机需求和顾客退货的供应链协调机制()
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《东南大学学报(自然科学版)》[ISSN:1001-0505/CN:32-1178/N]

卷:
42
期数:
2012年第1期
页码:
194-198
栏目:
经济与管理
出版日期:
2012-01-18

文章信息/Info

Title:
Coordination mechanism of supply chain based on stochastic demand and customer returns
作者:
徐慧达庆利黄永
(东南大学经济管理学院,南京 211189)
Author(s):
Xu HuiDa QingliHuang Yong
(School of Economics and Management, Southeast University, Nanjing 211189, China)
关键词:
顾客退货供应链协调差别回购契约随机需求
Keywords:
customer returns supply chain coordination differentiated buyback contract stochastic demand
分类号:
F253
DOI:
10.3969/j.issn.1001-0505.2012.01.036
摘要:
为了加强供应链成员之间的合作关系,构建了与价格及销售努力相关的随机需求下具有顾客退货的单一供应商、单一零售商供应链模型.根据集中决策模式得到供应链协调的一阶必要条件,设计了一种基于回馈与惩罚策略的差别回购契约,论证了该契约可以协调存在顾客退货供应链,使供应商和零售商实现共赢.研究表明:在给定回馈惩罚因子的情况下,供应商可以通过调整销售目标来任意分割整条供应链的利润,且销售目标满足一定范围内供应链的协调才有效.最后通过数值算例验证了上述结论,并分析了顾客退货率对于零售商相关决策变量及供应链总利润的影响.
Abstract:
To improve cooperative relationships between members in supply chain, a single supplier and single retailer supply chain model facing the stochastic demand in relation with price and sales effort and the customer returns is established. The first order necessary condition of supply chain coordination is given according to the centralized decision mode, and a differentiated buyback contract with sales rebate and penalty policy is designed, which is thereafter proved to be capable of coordinating the supply chain with customer returns and making supplier and retailer achieve win-win. The study shows that with given sales rebate and penalty factor, the profit of total supply chain can be divided by supplier through adjusting the sales target, and a certain range must be satisfied by the sales target to make the coordination of the supply chain effective. Finally the above results are verified by numerical example, and the effects of the rate of customer returns on the decision variables of retailer and the total profit of supply chain are analyzed.

参考文献/References:

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备注/Memo

备注/Memo:
作者简介:徐慧(1988—),女,硕士生;达庆利(联系人),男,教授,博士生导师,dqlseunj@126.com.
基金项目:国家自然科学基金资助项目(70772059,71001025).
引文格式: 徐慧,达庆利,黄永.基于随机需求和顾客退货的供应链协调机制[J].东南大学学报:自然科学版,2012,42(1):194-198.[doi:10.3969/j.issn.1001-0505.2012.01.036]
更新日期/Last Update: 2012-01-20